Key Areas of Akkio

This section serves as your technical overview of Akkio’s core platform components. Each area represents a distinct functional domain, detailing its role, capabilities, and how it integrates within the broader system.

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Home

The Home section provides a centralized dashboard for monitoring recent platform activity and quick navigation across modules.

Learn more on the home section of Akkio here.

Projects (Agents & Tools)

Projects are the workspace where AI-powered Agents and modular Tools collaborate to drive agency workflows. Agents are specialized AI assistants tailored for discrete tasks—ranging from strategic planning and audience segmentation to campaign optimization—leveraging underlying tools to automate complex processes with context-aware decision-making. Tools are the reusable functional components that enable agents to execute tasks such as data processing, predictive modeling, natural language queries, and visualization. Projects provide a unified environment to configure, manage, and extend both agents and tools.

Learn more about Projects (Agents & Tools) here.

Dashboards

Dashboards provide dynamic, agent-powered visualizations and curated insights tailored to specific verticals or campaign dimensions (e.g., CPG, viewership analytics). They support real-time data updates, customizable layouts, and exportable client-ready reporting formats, facilitating data-driven decision-making across stakeholders.

Learn more on dashboards here.

Audiences

The Audiences module functions as a centralized repository and management interface for all audience segments created within Akkio.

Learn more on audiences here.

Deployments

The Deployments module enables seamless activation of audiences across multiple advertising platforms and programmatic partners, facilitating multi-channel campaign execution with real-time sync and secure integrations.

Learn more on deployments here

Data

The Data module provides a centralized space for agencies to upload, manage, and monitor unstructured internal documents that fuel Akkio’s Strategy Agents. Managing these documents centrally enables the platform to incorporate proprietary agency knowledge and context into AI workflows, enhancing insight accuracy and relevance.

Learn more on data here.

Settings

The Settings module governs user and organizational configurations, including access controls, team management, security policies, and platform-wide preferences.

Learn more on settings here.