# Campaign Pacing

All examples use Chat Explore, available in the Explore tab. Prompts utilize a dummy marketing dataset. Change prompt text as applicable to your data.

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<summary>Goal vs Actual comparison</summary>

Compare the predicted or intended value vs the actual of an arbitrary metric. This could be goal vs actual impressions, clicks, conversions, ect.

**Example Prompt:**\
Generate a pacing chart that compares the actual progress against the goal over time. Use the date column for the x-axis, the goal column for the target line, and the actual column for the actual progress line.

**Akkio Output:**\
![](https://71333621-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-MUiovvmaDi_ad2DYdZ4%2Fuploads%2FjysVXcYqdhaZKJyqgrS0%2Fpace%20line%20crop.png?alt=media\&token=1f7db7d3-708d-48d0-84fb-7bca8cd80b36)

**Example Prompt:**\
Generate a pacing table that compares the actual progress against the goal over time. Use the date, goal, actual, and % difference between goal and actual.

**Akkio Output:**\
![](https://71333621-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-MUiovvmaDi_ad2DYdZ4%2Fuploads%2FM9PJdvJa4nIsgkueswp2%2Fpace%20table%20crop.png?alt=media\&token=428a9077-2db4-4cf9-9e89-d5a387a2fa9e)

**Example Prompt:**\
Put this table in a visualization that also captures % difference.

**Akkio Output:**\
![](https://71333621-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-MUiovvmaDi_ad2DYdZ4%2Fuploads%2Fe05GsPrzQ7a82lddiSlE%2Fpace%20bar%20crop.png?alt=media\&token=7fa96a73-8dfc-48ad-8c6c-ea2a38b6e5e8)

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