> For the complete documentation index, see [llms.txt](https://docs.akkio.com/akkio-docs/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.akkio.com/akkio-docs/master/prompt-library/campaign-pacing.md).

# Campaign Pacing

All examples use Chat Explore, available in the Explore tab. Prompts utilize a dummy marketing dataset. Change prompt text as applicable to your data.

<details>

<summary>Goal vs Actual comparison</summary>

Compare the predicted or intended value vs the actual of an arbitrary metric. This could be goal vs actual impressions, clicks, conversions, ect.

**Example Prompt:**\
Generate a pacing chart that compares the actual progress against the goal over time. Use the date column for the x-axis, the goal column for the target line, and the actual column for the actual progress line.

**Akkio Output:**\
![](/files/Uk8byxbQk3zTXTnDhHLF)

**Example Prompt:**\
Generate a pacing table that compares the actual progress against the goal over time. Use the date, goal, actual, and % difference between goal and actual.

**Akkio Output:**\
![](/files/cYct4xNDaKOb9MInlTn7)

**Example Prompt:**\
Put this table in a visualization that also captures % difference.

**Akkio Output:**\
![](/files/kV49xZ67IxWDQnK9fUeq)

</details>


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